When User coming from the Google Adwords or Facebook ads.It counts as a direct traffic instead of refferal traffic. I am using redirection on landing page of website.So, when user type www.abc.com it will redirect to the home page (www.abc.com/home.php).
My question is that how can i identify that how much traffic is coming from Referral and direct ?
Enable autotagging in your adwords account and make sure that your redirect does not strip out parameters (gclid must be present in the url),then link Analytics account and Adwords Account.
Add utm parameters to your facebook links (support.google.com/analytics/answer/1033867?hl=en). This won't help with data already collected but will allow you to track campaigns in the future.
You can create auto tagging url from here :